Brainy Breakfast: Digital On Every Screen
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When:
| Tue 12 Oct ’10, 7:00am–9:00am |
|
Where: Crowne Plaza, 128 Albert St, Auckland CBD Show map
Restrictions: All Ages
Proudly sponsored by Jericho. Digital technology is transforming the way we market our products and services and the way we consume media. Our next Brainy Breakfast looks at what’s new and what’s hot on big and little screens and examines why that matters to marketers.
We’re delighted to welcome three heavyweight speakers:
- Eric Kearley, Head of Digital Media and Digital Channels - TVNZ
- Patrick Hancock, New Zealand Business Director - DDB Shop and
- Jane Hastings, General Manager - Event Cinemas New Zealand
They will be sharing their insights on:
- Evolutionary changes in the television industry that feel revolutionary, as individuals take control of when, where and how they consume media (and the opportunities that are created as a result)
- Dramatic changes to in-store and Point of Purchase technologies that transform the relationship between consumer and marketer into a fully engaging sensory experience
- Developments on the big screen as NZ cinema screens go digital, the implications for more content, faster and the opportunities that the digital cinema environment brings to local marketers






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