WWII Dogfight Re-enactment

In an elaborate ambient campaign, Colenso BBDO Auckland is re-enacting a World War II dogfight to promote the upcoming TV ONE mini-series, 'The Pacific'.

Open to the public, the event will be staged at Mission Bay. Watch as a real New Zealand Kittyhawk takes on two Japanese fighter planes and enjoy the spectacle that ensues. The dogfight will be visible from anywhere along Mission Bay beach, so be there early and get ready for some exciting action.

The re-enactment is in honour of the epic new TV ONE mini-series, 'The Pacific'. The series is produced by Tom Hanks, Steven Spielberg and Gary Goetzman, the production team behind the award-winning mini-series Band Of Brothers.

Colenso's campaign for the mini-series also includes a wall-length billboard covered in letters written by WWII soldiers who fought in the pacific. The outdoor spot is at ground level which allows passers-by to stop and read each letter.

'The Pacific' launches on Monday 12 April at 8.30pm on TV ONE.

The dogfight event will be held at Mission Bay at the north west end of the beach.

Event listed by Greg Bryant

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